70 years of innovation
Odlo is celebrating an anniversary: the strength of the brand lies in 70 years of innovation combined with modern design - for top-quality, performance clothing with a unique and timeless look.
The popularEvolution Warm seamless underwear collection has been completely revamped. Extra warmth has been added in specific zones to protect sensitive areas of the body against the cold. The knitted waistband on the pants is now higher at the back to ensure total comfort during every activity. We have kept the collection's technical features but it now has a more modern look and even better performance. Odlo's years of experience in the area of seamless technology are at the heart of the Evolution Muscle Force pants. Seamless support zones have been worked into the fabric in the thigh area to reduce muscle vibration, preventing tiredness and promoting faster recovery. The Evolution Blackcomb Warm underwear collection was successfully launched in 2015. Featuring 38% recycled polyester, it now comes in a range of fresh colours for both men and women. The Sports Bra line has been expanded with the addition of a new high support model. The Flex High Sports Bra successfully bridges the gap between technical sports bras that offer high levels of support and simple sports tops. Odlo's popular Originals underwear collection and the Revolution merino wool collection are now available in a range of new seasonal colours.
The Endurban concept was developed in 2015 and set the pace in urban running gear. But now, with Endurban 2.0, Odlo has raised the bar still higher by fine-tuning this combination of performance and design. The new ENDURBAN 2.0 Hoody Midlayer has a unique hybrid seamless construction. A special two-layer spacer material on the front of the garment traps air between the two layers, creating a natural insulation effect.
The Fab Cocoon down jacket is one of the highlights of the Fall-Winter 2016 Highline collection. The jacket's innovative hybrid design combines top performance with modern styling. The premium down filling with 700 cuin of duck down keeps the body warm in cold temperatures. The ribbed structure of the side panels provides maximum freedom of movement and additional breathability. The new Synergy collection gives classic ski touring clothing a modern freeride look. The result is a range of versatile products that offer the ideal balance between weather protection, breathability and freedom of movement. A great new addition to the range is the Synergy Midlayer. This hoody with full-length zip uses wind-resistant soft shell material on the front and shoulders to protect the wearer against wind and weather. Odlo is the inventor of functional sports underwear and the three-layer principle. In Europe, Odlo is the undisputed market leader in the area of sports underwear and a pioneer in sports clothing technology. The company, founded in 1946, has its roots firmly in Norwegian tradition and has been based in Switzerland since 1986. Odlo currently has wholly-owned subsidiaries in Switzerland, Germany, France, Belgium/Holland, Austria, England, Norway and China. Odlo's products are also sold in 25 different countries around the world. For further information, please go to: www.odlo.com.
A highlight of this collection is the seamless Velocity jacket, based on the proven seamless concept used in our underwear range. This is clearly a performance jacket, as underlined by its slim, athletic cut. Windproof panels on the front and arms can be relied on to protect sensitive muscle groups from cold winds. The totally seamless back features integrated functional zones for optimum moisture and temperature control and ultimate freedom of movement. The Zeroweight line is already popular with runners, and now it is being introduced to the Cross Country category. The Zeroweight Logic vest is now joined by classic pants for cross-country skiing. Winter 2016 sees Primaloft entering its third season. The new collection now includes long Primaloft pants, for cross-country skiers who demand both fashion and function.
70 Years collection
To celebrate this year's anniversary, Odlo has released the exclusive 70 Years collection. The collection is all black, highlighted with the colours of the Norwegian flag and gold branding. This separate collection includes selected products from Odlo's different divisions. But the Evolution Warm Full-Zip Hoody is a brand new product. Thanks to the addition of a hood and full-length front zip, the shirt can be worn as either a base or mid layer.
Matching accessories including hats, gloves and socks complete the sporty look and provide protection against the cold